The Pow[Her]ful Movement: Women Redefining Impact and Style

We celebrate International Women’s Day with impact, authenticity, and power.

It’s not just a date on the calendar to us—it’s a movement for women from everywhere and anywhere to feel powerful. At Athletifreak, our Pow[Her]ful Movement celebrates the dynamism and strength of trailblazing women who lead with purpose. Last week, we hosted a Pow[Her]ful event, an elite circle of innovators, leaders, and style icons came together to share their journeys and visions for a better tomorrow and to try on the legendary Easyluxe Fly Blazer.

The Easyluxe Fly Blazer: Engineered for the Bold

Imagine a blazer that’s as dynamic as the women who wear it—a piece that effortlessly marries comfort with a sharply tailored aesthetic. The Easyluxe Fly Blazer is more than just a wardrobe staple; it’s your passport to travel in style and make an impact wherever your journey takes you.

Signature Dual-Fabric Design: Experience the soft, relaxed feel reminiscent of a serene vacation morning, paired with the crisp, structured look of a seasoned jetsetter

Perfect Fit, Every Time: Pre-shrunk to maintain its impeccable fit, this blazer is ready to move from a casual beach-town exploration to an upscale resort dining scene without missing a beat.

Functional Elegance: With an oversized fit, dropped shoulder, raw-edge detailing, a functional kangaroo pocket, and a silicon insignia on the sleeve, every detail is crafted for the modern, multifaceted woman.

Quality Materials: Crafted from 65% Cotton/35% Polyester on the outside and 95% Polyester with 5% Spandex on the inside, it’s the ultimate pack-and-go piece designed for the impact-driven woman on the move.

Celebrating Bold Impact: Meet the Women of Pow[Her]ful

Our Pow[Her]ful event showcased the spirit of transformation and influence. These women are redefining what it means to make an impact—each with a story that inspires and a vision that challenges the status quo. Below are the trailblazers whose voices are igniting the Pow[Her]ful movement:

Alessandra Taylor

A Double Board Certified Nutritionist and revered health guru, Alessandra blends scientific insight with soulful wellness. Her transformative health tips are as refreshing as her approach to life.

“Power dressing means dressing with integrity.”

 

 

 

 

Arshia Moorjani

An Entrepreneur and Beauty Influencer, Arshia embodies a blend of creativity and business acumen. Her dedication to championing women-owned ventures fuels her journey of empowerment.

“I realized my own power after having kids. I realized how resilient I am and how much I can get done in a short amount of time and just how strong I am.”

 

 

 

Dana Khaddash

Co-Founder of The Village and a passionate educator with two master’s degrees in special education, Dana is a marathon runner and entrepreneur who breaks barriers with every stride.

“As a Muslim American woman, I have found my own style in being conservative but feeling powerful and so very feminine. When Noor came up with this line, the blazer line, it’s exactly how I love to dress. I love making sure I still feel feminine with colors like this with a beautiful waistband, so that makes me feel powerful.”

Engie Hassan

A Celebrity and Royal Stylist, Engie brings impeccable taste and fearless fashion to every room. Her unique style is a testament to the power of personal expression and impact.

“Because I am a stylist, I really take in power dressing and try to tell my clients and myself that you want to feel good, you want to feel strong, and feel empowered, but you also want to bring something that makes you feel alive.”

Maneet Ahuja

As Editor at Large for Forbes and the visionary behind Iconoclast, Maneet channels uplifting energy and sharp insight into every endeavor, inspiring change in the world of business and beyond.

“This sounds cliche, but power dressing to me is literally putting on a suit of armor, like I have on today, to me that includes gold hardware. In addition to that, a really structured blazer that fits really well in a vivid color, usually helps with that extra confidence.”

 

 

 

Noor Wadhwani

Co-Founder of Athletifreak, designer, and community builder, Noor’s creative drive and strong leadership continue to inspire and mobilize the Pow[Her]ful movement.

“You've got to feel confident. The whole idea of power dressing is when you feel confident, you’re going to be powerful, and that’s why we made this power suit for women to just be themselves. When you’re yourself, you feel powerful.”

 

 

 

Neha Chawla Manchanda

Co-Founder of The Village and a real estate maverick, Neha’s entrepreneurial spirit and vision propel her to redefine industry standards with poise and determination.

“I think dressing for me is more than just clothes; I like to feel good, which means that if I’m exercising and I’m hydrating and I’m healthy, my skin looks good, my hair looks good. I feel good in whatever I wear. Putting on something you are comfortable in is very powerful.”

Rachi Parekh

A true multi-hyphenate—Pharmacist, Entrepreneur, Dancer, Lifestyle Influencer, and Nutritionist—Rachi’s commitment to health and innovation is reshaping the narrative around well-being and success.

“Power dressing means comfort. If you’re comfortable, you’re confident and you’re going to wear whatever you like, and being the person who’s always on the go, you need something that is comfortable. I workout every morning so for me, my joggers or legging and a jacket.”

 

 

 

 

 

 

Vanessa DeLeon

A Celebrity Interior Designer, TV personality, and entrepreneur, Vanessa infuses every project with her signature 110% energy, making waves with her groundbreaking vision of style and substance.

“I am more than a mother because I do it all, I am a multi-hyphen. I think women can do it all because they have the ability to multi-task. So I think for myself, I have the ability to be an entrepreneur, a business owner, a product developer, an interior designer, a lifestyle expert, a mother, a wife, and a friend, which is quite the challenge.”

 

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The Intersection of Power and Style

The Easyluxe Fly Blazer is more than a garment—it’s a symbol of resilience and readiness. It seamlessly integrates into the lives of these dynamic women, empowering them to command every space they enter. As part of the Pow[Her]ful Movement, it’s designed to be as versatile and fearless as the women who wear it. Every detail of the blazer echoes a commitment to excellence, echoing the spirit of bold innovation and refined elegance.

This International Women's Day, we invite you to join the Pow[Her]ful Movement—a celebration of women making an impact, driven by passion, vision, and an unwavering commitment to change. Together, we are not just changing wardrobes; we are changing the narrative.

Embrace the power. Wear the impact. Live Pow[Her]ful.